While having treatment for breast cancer, Hannah Glasson discovered that CBD helped calm and focus her mind. Back at work, she shared it with her colleagues. And they all reported the same thing. CBD was helping them find focus.
Glasson wanted everyone to be able to access her newfound discovery. But CBD still felt a little bit fringe, so she got together a team of taste experts and they met in a co-working space for bar tenders.
There the team developed INTUNE, a CBD-infused drink that combines spring water, natural flavourings, and CBD botanical extracts.
“Craft drinks are having a boom,” says Glasson, “and CBD-infused drinks are an accessible way into the world of CBD”.
But what on earth is CBD?
CBD stands for cannabidiol. It’s a chemical compound found in marijuana, but it won’t get you high. That’s because it’s another compound in marijuana, tetrahydrocannabinol (THC), that alters your consciousness. CBD, on the other hand, calms your nervous system and may help combat pain.
And that’s just what Glasson and her colleagues have experienced.
CBD stimulates your endocannabinoid system, the part of your nervous system responsible for balancing your metabolism, immune response, and cell communication, among other processes.
It wasn’t enough for Glasson to simply produce a tasty product. It also needed to be fully transparent. All CBD used in INTUNE products is fully traceable back to audited farmers in Colorado. And the drinks are 100% vegan.
CBD for anxiety
CBD is quickly gaining ground in the food and beverage industry. In these anxious times, a CBD-infused drink may be just the tonic. Over 60% of CBD users in the US have used it for anxiety. But does it work?